"Dream, Dream, Dream! Conduct these dreams into thoughts, and then transform them into action."
- Dr. A. P. J. Abdul Kalam
"Dream, Dream, Dream! Conduct these dreams into thoughts, and then transform them into action."
- Dr. A. P. J. Abdul Kalam
2 Mar 2023
In recent years, the news of farmer suicides in India has been a cause of concern for many. It is a tragic consequence of the challenges faced by Indian farmers, such as droughts, crop failures, and low market prices for their produce. However, there are individuals who have decided to take action to address this issue, and one such person is Ramesh Biswal, an engineer who left the United States to launch Villa Mart.
In 2017, Ramesh launched Villa Mart — a market on wheels that would procure grains, fruits and vegetables from the farmers listed with the platform and sell them to the village consumers.
By utilizing his engineering skills and knowledge from IIT Kharagpur, Biswal has created a platform that addresses a pressing social issue and has the potential to improve the lives of many farmers in the region. Having started in 2017 with one van and a handful of farmers in Bhubaneshwar, today Villa Mart has a fleet of seven vans, is connected with “over 3,000 farmers from all over Odisha”, and has reached 110 villages to date
Villa Mart is not only beneficial for farmers but also for consumers who can access fresh produce at affordable prices. It is a shining example of how innovation and entrepreneurship can be used to address pressing social issues such as farmer suicides in India.
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