If you ever take a walk along the roads of Bohri Aali in Raviwar Peth, you will notice something unusual about the shop shutters there. They don’t look plain and simple but, vibrant and fascinating. Adorned by mesmerizing paintings, the shutters look nothing short of captivating.

The collaborative street art project is formed under A Fresh Coat which is co-founded by Alefiya Kachwalla and Annushka Hardikar. And together they utilized their creativity to add life to the shutters of the stores and Bohri Aali. And not just the duo also worked hard to escalate the customer base of the shops through their artwork.

Alefiya’s Attachment with Bohri Aali

Alefiya’s father owns a shop in Bohri Aali called King’s Stationery therefore, she has always been close to that place. And while talking about people’s perception regarding peth areas, she told Indian Express: “When people think of the Peth areas, they just see them as crowded and noisy, but each shop has its own story to tell, and we didn’t want that legacy to be forgotten.”

Art to Showcase The Beautiful Stories

Annushka and Alefiya visited the stores in the area to understand what the shop owners were looking at. And once they got an idea of it, they came up with beautiful paintings which showcased what the shopkeepers were visualizing.

The first phase of the project started in April and it concluded in May and now they want to make their second phase much more successful. Art is an amazing way to depict stories about places and thanks to Alefiya and Annushka for highlighting the tales of Bohri Aali through their paintings.  

Image Courtesy: A Fresh Coat Facebook